Friday, November 8, 2013

Proton

[pic] | | |(MARKETING MANAGEMENT) | |-BARM 5013- | |GROUP ASSIGNMENT | PREPARED BY Victor scan Tiongin SB1202MD0534 assure of Business Administration (Online) PREPARE FOR LECTURE divulge: PROF. DR.A.K.M AHASANUL HAQUE repayable DATE: 10TH NOVEMBER 2012 1.
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INTRODUCTION The automotive diligence in Malaysia suffer be considered as one of the nigh important and strategic industries in the manufacturing area. Compared with other industries in the manufacturing sector in Malaysia, the automotive industry is hoped to boost the industrialization swear out so that Malaysia canful be a developed kingdom by 2020. 2. party BACKGROUND PERUSAHAAN OTOMOBIL NASIONAL BERHAD or PROTON was incorporated on May 7, 1983 to manufacture, assemble and carry on motor vehicles and relate products, including accessories, spare parts and other compone nts. PROTON produced Malaysias first car, th! e Proton SAGA which was commercially launched on July 9, 1985 by Malaysian visor Minister, Dato Seri Dr. Mahathir Mohamad who conceived the idea of a Malaysian car. PROTON was publicly listed on the Kuala Lumpur personal line of credit rating Exchange (KLSE) in 1992 and its shareholders include Khazanah Nasional Berhad, Petroliam Nasional Berhad, Mitsubishi Corporation, Mitsubishi Motors Corporation, Employee Provident Fund bemuse on and other local and foreign investors. 3. PROBLEM appellative 1. PROTON Controversies Controversies surrounding PROTON trough date include the abuses and improprieties...If you want to repulse a liberal essay, order it on our website: BestEssayCheap.com

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